ICICI Prudential Asset Management Company Ltd. is a leading asset management company
(AMC) in the country focused on bridging the gap between savings & investments
and creating long term wealth for investors through a range of simple and relevant
The AMC is a joint venture between ICICI Bank, a well-known and trusted name in
financial services in India and Prudential Plc, one of UK’s largest players in
the financial services sectors. Throughout these years of the joint venture, the
company has forged a position of pre-eminence in the Indian Mutual Fund industry.
The AMC manages significant Assets under Management (AUM) in the mutual fund
segment. The AMC also caters to Portfolio Management Services for investors, spread
across the country, along with International Advisory Mandates for clients across
international markets in asset classes like Debt, Equity and Real Estate.
The AMC has witnessed substantial growth in scale; from 2 locations and 6 employees
at the inception of the joint venture in 1998, to a current strength of 3072
employees with a reach across over 350 locations reaching out to an investor base of
more than 8.4 million investors (As on March 31, 2023). The company’s growth
momentum has been exponential and it has always focused on increasing accessibility
for its investors.
Driven by an entirely investor centric approach, the organization today is a suitable
mix of investment expertise, resource bandwidth and process orientation. The AMC
endeavors to simplify its investor’s journey to meet their financial goals,
and give a good investor experience through innovation, consistency and sustained
risk adjusted performance.